HOW COLORS AFFECT OUR MOOD

Most people have a favorite color that is more aesthetically pleasing to them than any other color.  Color can influence our perceptions,  our moods, and can even influence the taste of food.  It is a long known fact that marketers use color as a tool to influence our emotions regarding purchases and services.  For instance, Victoria’s Secret predominately uses the color pink to influence attract female buyers.  They use both hot pink and soft pink to portray a fun and romantic brand.   McDonald’s uses red and yellow because it is  the brightest and most visual color combination seen during the daytime.  Color is absorbed into our brain faster than words and shapes and can have an instant effect on our emotions.

Does this explain why most of us have a color that we have determined to be our favorite?  Does that certain color create feelings and emotions that we desire?  And what determines the color that we are personally most attracted to?  Is it influence by culture, age, gender, family and friends influence, or merely just a random choice we made one day and over time made ourselves believe it was an intentional choice due to attraction?  These are all thought provoking questions, and through diligent research, I was unable to find a definitive answer.  It seems that there is a lot of  scientific research done on the subject with a lot of different results.

Through my research, I came across a lot of articles on “what does your favorite color say about you”, or “what is your personality color”, and so on.  There were a few consistencies with some popular colors, but mostly a lot of differences.

Some books that you might find informative about color and how it can affect our personality and behavior :
What Color is Your Personality? by Carol Ritberger
Your Color Personality by Pamela Young
Color Symbolism: Detailed Study of Colors and their Meaning by Mabel Weaver
Color Psychology And Color Therapy; A Factual Study Of The Influence of Color On Human Life by Faber Birren
With that said, I still thought it would be fun to include a list of colors and what your favorite color says about you.  I gathered information from several articles and  only listed the descriptions that were consistent throughout all of them.   For instance, every article stated that, if red is your favorite color, you are confident and powerful.  So I included that as part of my collage of information.

Remember, this is only for fun, and there is no definitive study that states these as facts.  However, I do believe that they were created through experience, observance, and common beliefs among society.

What is your favorite color, and can you relate to the descriptions that correspond?

 

Just so you know, I only listed the positive attributes, but there were negative ones too.  But I believe we become what we focus on, so I chose to omit any negative descriptions.

So we have discovered possible personality traits and emotions associated with our favorite colors.  But can different shades of our chosen color produce different emotions?  If blue is your favorite color, do all shades of blue produce the same feelings and emotions?  I’m definitely no expert on the subject, but I do believe that within one basic color, there is a multitude of shades that can provoke different moods.

QUICK LESSON ON COLOR THEORY

Because I was in the Cosmetology Education business for many years, I have taught many a lesson on color theory as it relates to haircolor.  So to make my point about different shades of color producing different moods, I thought I would give a very brief lesson on levels and tones of color.

You have probably seen a version of the color wheel, and know that red, yellow and blue are the 3 primary colors.  That means that every single color in the world comes from those 3 colors in some variation of mixture.

color wheel

Also present on the color wheel are secondary colors which are produced by mixing equal parts of primary colors.  For example,       Red + Blue = Violet,

And usually included on most basic color wheels, you also have tertiary colors which are produced by mixing equal parts of a primary color with it’s neighboring secondary color.  For example: Blue + Violet = Blue~violet.  All of  secondary and tertiary colors are very saturated with pure pigment that have been produced by mixing precise variations of red, yellow and blue.

 

FUN ACTIVITY TO UNDERSTAND LEVELS AND TONES OF COLOR  ~ great to do with kids

You will need:

 

Create a golf ball size ball of red, yellow and blue  play~doh and place      on cardboard in a triangle.

  • Take about 1/4 of the red play~doh  and 1/4 of the blue  play~doh and knead with fingers until completely mixed and violet               (purple) is       achieved.  Note: it is important that the                     play~doh balls are  approximately the same size.
  • Then place the violet ball in between         the red and blue balls on the cardboard. Repeat steps mixing red + yellow, and yellow + blue. You should now have primary  and  secondary colors placed in a circle with enough space in  between to place tertiary colors.
  • Now starting with yellow, mix equal portions of  the yellow and green play~doh  and blend thoroughly with fingers.    This will produce  the color yellow~green and should be placed in between the yellow and green play~doh
  • Next take equal parts of the green  and blue, mix thoroughly and place in between green and blue play~doh balls.
  • Next take equal parts of blue and violet to achieve blue~violet and place between blue and violet play~doh balls.
  • Next take equal parts of red and violet to achieve  red~violet and place between red and violet      play~doh balls.
  • Lastly take equal parts of red and yellow which will produce orange.  You know where it goes.

 

You now have a play~doh  color wheel created by mixing just 3 primary colors  that are pure pigment.                           We are now going to use the white play~doh  to see how diluting one of these pure colors can affect it’s appearance.

  • Pick any one of the  play~doh color balls on your wheel and pinch off a marble size piece.
  • Now add a tiny pinch of the white play~doh  (approximatley 1/20 the size of color ball) and mix until blended.   What happened?  It became a shade lighter than it was,  right?
  • Continue doing this several times to produce several shades of the color you chose.                                                            

Different tonal value (warmth or coolness of a color) is created by adding a very minute amount of red,yellow or blue.  For example;  if you add white play~doh to the red,  you will end up with a of pink.  If I added a minute amount of yellow to it, it would add warmth and possibly produce a warm salmon pink tone, depending on which shade I started with and how much yellow was added.  But if I added a minute amount of blue to a shade of pink, it would produce a cooler color similar to fuchsia.

 

That’s a quick and simple lesson on color theory.  I still think it is a fun activity to see all the colors that can be created from 3 basic colors.  This is also a fun and educational activity to do with children to help them begin to understand color theory.  If you do this activity, please post pictures in comments.  I would love to see them.

 

DIFFERENT MOODS VS. SHADES OF COLOR

The purpose of the play~doh activity was to create a visual reference to the many shades that can be produced from one pure color.  And even though all the different shades are derived from the same color, they may not all create the same feelings and emotion.  An example I’m going to use is shades of green.  When I see a lime green color, my first reaction to the color is happy, cheerful emotions.  But when I see an olive tone and shade of green, I instantly have negative emotions.   So how such minor differences in a color create such different moods and emotions.

 

MANY MOODS OF PINK

Now because this is a pink~themed website and blog, I will use pink to elaborate on how the many shades of pink affect my mood.  And even though I LOVE all shades of pink, I am usually drawn to a certain shade depending on my mood.

Light pink or baby pink is the shade that I’m drawn to when I’m in a more mellow mood.  It is a more relaxing shade of pink and a great color to surround yourself with when seeking a calm refuge and relaxation.  If I was in a room that had been painted hot or neon pink, I’m afraid I would be on edge and anxious.  I can almost feel my heart rate speed up just thinking about it.  Don’t get me wrong, I love hot pink, but prefer not to be surrounded by it when I just want to chill.   But in a room that was painted a soft pink, I would feel calmer and more peaceful.



The walls in my bedroom are not painted pink, believe it or not.  But I do have light pink bedroom decor which adds to the warmth and intimacy of the room.  It is a room that is a perfect place to relax and read a book or blog.

I realize that not everyone prefers to have their bedroom as a place of tranquility.  Some people enjoy being surrounded by brighter colors in their living spaces.  Bedrooms are probably the most personal space we occupy, and we should all use our color preferences to make it a our personal sanctuary.

3 Piece Serena Comforter Set, Pink Blush
Tiffany Style Jeweled White Table Lamp 23 In High
Tiffany Style Stained Glass Lotus Flower Table Lamp, Pink
Tiffany Style Stained Glass Crystal Lace Table Lamp, Pink
Japanese Cherry Blossom Sakura Tree Branch Soft Pastel Watercolor Print, Wall Hanging
Belle Throw, 60″ X 50″, Pink Blush,60″ X 50″

 

I think of bubble gum pink as a fun, happy color.  It’s the shade of pink I want to be around when I am in a playful mood.  I usually choose this color when purchasing items for my cats and dogs, because it fits their cheerful and playful personalities.  It’s also a shade of pink I would choose to wear when going out on a summer day.  I believe wearing this color can not only represent my mood, but maybe even slightly elevate the mood of the people I am around.

It’s really no wonder why bubble~gum pink, being such an uplifting color is used so frequently in advertising and logos.  I have also noticed it being used on a lot of fun novelty items available on line and in the stores.  It’s a perfect color for the humor of some products.


Square Decorative Throw Pillow Cover Giraffe Pink Glasses)
Pink Giraffe Head Wall Decor
Fun And Soft Novelty Food Throw Pillows (Pink Sprinkle Donut)
Mini iPhone Fan Attachment By Smartphone-fan Portable USB 8 Pin Fan for Apple Cell Phone, Pads, / Mobile Lightning
Powered Wine Opener Gun, (Pink)
Galaxy S7 Glitter Case

hot pink balloon

I don’t know about you, but I think of hot pink as a kind of sexy and maybe even a little naughty color.  Maybe that’s why I haven’t invited it into my world very much in the last 20 years.  But it is still a fun color and maybe one I would choose as the color to decorate a bachelorette  party or some other wild affair.  Or in my case, I guess I could use it as an accent color to  decorate an “over~the~hill” party.  That’s about as wild as things get for me now days.

When I was younger, one of my favorite pair of shoes were a pair of hot pink stiletto pumps.  They did make me feel sexy from the ankles down.

So although I really love hot pink, like every other shade of pink, it really isn’t a big part of my world these days.  Apparently, the older you get, the less you feel that hot pink mood.

JACCOS BRAND Stud Earrings with Crystal Decoration-Hot Pink
White Gold Plated Music Note with Oval Shaped Hot Pink Swarovski
Womens Plus Size Bikini Retro High Waist Braided Fringe Top Swimwear
Pink Polka Dots and Black and White Zebra Print Table Centerpiece Kit Personalize It! Party Decoration
Bridal Shower FUCHSIA “Lingerie” Theme TISSUE Paper Banner
Seven Til Midnight Women’s Enchanting 2 Piece Cami Set, Hot Pink